Trouble waking up? No Problem! Alarm starts loud driving you to get up right away out of the bed. Super loud alarm stays in crazy bell till the ON/OFF switch is turned off. Perfect for waking the dead, heavy sleepers, hard of hearing, hearing impaired and loss. Manual-light illuminated dial glows evenly across the entire dial for night time viewing, soft, energy-saving. Quiet sweep movement offers a second hand that moves in a continuous motion around the dial with NO TICKING, doesn't tick for restless sleepers.